Now in heavy rotation, the commercial for Apple's new iPod Nano has struck a chord with searchers. As the new colors of the squat 'n' skinny Nano flip by, the video of a cute chanteuse singing a simple tune has a sort of magical quality.

Queries on "ipod nano commercial song," "ipod nano song," and "ipod nano commercial" all jumped over 350% over this past weekend. Seems everyone wants to know who possesses the enchanting voice behind the raspy "1, 2, 3, 4."

The woman in question is none other than indie darling Feist. Searches on the singer soared 165% yesterday and related queries on "leslie feist," "feist lyrics," and "feist videos" have blossomed.

As for the tune, queries on "1234," "feist 1234 lyrics," and "feist 1234" have all hit high notes. Folks unsure of the song's title have resorted to searching on entire phrases from the tune. Queries on "1 2 3 4 tell me that you love me more" jumped 272% yesterday as curious couch potatoes tried to find out more about the mysterious Feist.