January 2, 2008

Getting Rich the Easy Way

Almost everyone has had the fantasy: Win tons of money and quit your job for a life of leisure. On the first day of 2008, searchers thought about going back to work after the holidays, and dialed up "sweepstakes."

Those who couch surfed all day yesterday likely saw the onslaught of commercials for the "publishers clearing house sweepstakes." Lookups on that term skyrocketed 5,948%. Who doesn't want to win $5,000 a week for life?

While a huge number of searchers were interested in people coming to their front door with balloons and a big check, plenty of folks looked up the "hgtv 2007 dream home sweepstakes" (+365%) and "hgtv sweepstakes" (+273%). The 2007 dream home in Colorado is already spoken for, but there's still a chance to win the "hgtv 2008 dream home sweepstakes" in the Florida Keys. What a great place to live that life of leisure.

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