Rugby fans mark their supreme event every four years: the Rugby World Cup. Over the months of September and October this year, the International Rugby Board (IRB) is hosting the tournament in France, Wales, and Scotland. The guests? Teams and fans from 20 different countries.

Devotees of the sport have found plenty of ways to check in on their faves through the search box. Over the past week, searchers dialed up "rugby world cup results" (+517%) and "irb rugby world cup" (+152%), as well as "rugby world cup 2007," "rugby world cup schedule," "rugby shirt," "rugby rules," and plain old "rugby." Men between 35 and 54 years old are by far the most interested in getting those game results. In fact, dudes in general are searching on the sport more than women. Yeah, no surprise to us either.

One of this year's favorite teams is the New Zealand All Blacks, attempting to win the World Cup after a 20-year drought. Their intimidating haka, a Maori traditional dance that they perform before each game, is on every rugby fan's list of sights to see. Even homebound followers are checking out "all blacks haka video," "haka all blacks," and "new zealand all blacks haka." Will they succeed in bullying the other teams? Stay tuned through the tournament to see.